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Meshack Mbonge
Meshack Mbongecompartió su opiniónel año pasado
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Later maybe

Now, we are witnessing the rise of Marketing 3.0 or the values-driven era. Instead of treating people simply as consumers, marketers approach them as whole human beings with minds, hearts, and spirits. Increasingly, consumers are looking for solutions to their anxieties about making the globalized world a better place. In a world full of confusion, they search for companies that address their deepest needs for social, economic, and environmental justice in their mission, vision, and values. They look for not only functional and emotional fulfillment but also human spirit fulfillment in the products and services they choose.
Kanupriya Jain
Kanupriya Jaincompartió una citael año pasado
third era is the Information Age, where
Maxim Ryzhkov
Maxim Ryzhkovcompartió una citahace 2 años
Marketing 1.0 or the product-centric era.
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