“Will open your eyes to a whole new way of thinking about email—its purposes, structure, improper uses, security risks, and productivity strategies.” —Marshall Goldsmith, #1 New York Times-bestselling author
Today, most business writing is email writing. We handle even our most important customer transactions, internal operations, and supplier partnerships solely by email.
Yet many of us still struggle to write emails that get results. And we often are so overwhelmed by the sheer volume of emails that we feel as though we’re in email jail!
How we handle email has a large impact on the trajectory of our career. Emails can build or destroy credibility, clarify or confuse situations for our coworkers and customers, and reduce or increase security risks and legal liabilities. This book will help you master your emails and stand out as a clear, credible communicator. After all, clear, credible communicators become leaders in every industry.
With more than three decades of experience analyzing emails across various industries for corporate clients, Dianna Booher offers guidance on how to identify and stop email clutter so you can increase productivity while improving communication flow. In this book, you will learn how to:
Compose actionable emails quickly by following Booher’s philosophy of Think First, Draft Fast, and Edit Last Write concise emails that get read so you get a quick responseOrganize a commonsense file storage system that helps you find documents and emails quickly to attach and sendPresent a professional image when you email prospects, customers, and coworkersBe aware of legal liabilities and security risks as you send and receive email
