Emmett Shine started his agency Gin Lane ten years ago where they designed websites, apps and overall brand for DTC companies like Warby Parker, Sweetgreen, Harry's and many more. They have also done projects with Apple, Boss, GE and Whole Foods. Gin Lane is now Patter Brands. Pattern is a multi-brand consumer goods company owned and operated under one roof, with each of its brands working together toward one mission: To help our generation find more enjoyment in daily life.
